Client Overview:
- An edtech company providing interactive learning resources for students of all ages.
- Focuses on delivering high-quality educational content through a mobile platform.
Challenge:
- Limited feature set restricting the app’s appeal to a broader audience.
- Difficulty in engaging students and keeping them motivated to use the app.
- Need for scalability to handle increasing user base and content.
Solution:
- Added new features such as live classes, interactive quizzes, and gamified learning modules.
- Integrated social features like study groups and discussion forums to foster community engagement.
- Scaled the backend infrastructure to handle more users and content without compromising performance.
- Enhanced content management system for easy addition and updating of educational materials.
Results:
- 70% increase in user engagement and time spent on the app.
- Expanded user base by 50% within six months.
- Positive feedback from students and educators on new features.
- Improved educational outcomes with more interactive and engaging learning experiences.